Haruki Murakami once wrote that ‘If you only read the books that everyone else is reading, you can only think what everyone else is thinking.’ Powerful huh? And it’s actually scary just how profound and factual this simple sentence is. If we were to live our entire lives consuming nothing but the literature, music, and films that everyone around us is, then how can we realistically expect to be original and creative in our own existence? Yet nowadays in society we have created this whole creative bubble for ourselves in which we consume merely a small portion of the wonderful and ingenious innovations that our poets, writers, musicians, and artists bestow upon us.
But why? Why do we do this? In a world where we are forever pleading the importance of individualism and the power of self, why do so many of us blindly fail to actually allow ourselves the opportunity to cut through the film of that creative bubble and experience the true meaning of individualism and creativity? It’s because we are fucking ignorant arseholes who seem quite content with turning ourselves into sheep. That sounds harsh doesn’t it? But think about it for a moment. Out of the last ten novels that you read, how many of them were in the best sellers lists or came from the staff recommendations section at your local bookstore. Of the last ten films you watched, how many were as a result of what you were told was great. And music… Well let’s not even get started about the fucking travesties filling the sound waves of commercial radio.
The point is to be different. My posts are usually long winded affairs in which I try to slowly build towards something of meaning, but today I feel as though short and sweet is really going to drive home the importance of what I’m trying to say here. If you want to write, or if you want to create you need to be different; and you’re not going to be different if you are thinking the same way as those around you. Different doesn’t mean weird. I’m not saying that you should start dressing in strange clothes and sacrificing livestock to the gods in order to find a new creative path. I’m merely suggesting that you step outside of your creative bubble and consume something totally left field. You might hate it (and on your first attempt you probably will) but give it some time. Allow new thought patterns to ferment inside of your mind and allow yourself to open up to the ideas of being truly unique and not just another misguided sheep who thinks that his coat of wool is somehow profoundly different than the next.
There’s an old cliché that says ‘today is the first day of the rest of your life’ and it really is. Today is the day when you stop pretending and truly embrace creativity and individualism. Put down your popular literature or turn off that fucking cacophony of shit on the radio and consume something new. So often we bitch and moan about a world who has lost its way yet we so blindly consume the second rate trash that we are told is great. Let today be different. Let today be the day that you shed that coat of consumerism wool and become more human than sheep.